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Dec 09, 2009

New Feature: Introducing the Givlnk for Giving Impact

Posted by: Seth

Giving Impact™ launched with a widget that can be added to an organization’s website and other web destinations. Two weeks ago we released a Facebook Application that publishes active campaigns to a Facebook page. Today we add a campaign Givlnk.

The Givlnk is a short url that links directly to the secure donation experience of a campaign. These 24 character links offer a new degree of flexibility that allows organizations to extend their campaign marketing by including this simple link in a variety of promotional media.

Share it wherever you can share a link:

• Include the link in an email blast directly or wrapped around a “Give” button.
• Include it in your email signature.
• Wrap the link around a “Give now” button on your website if the widget is not your style.
• Add it to print material
• Share it directly through your social networks (Twitter, Facebook, LinkedIN, Myspace, …)

Each campaign’s Givlnk is accessible from that campaign’s “Publishing Setup” tab.

The Givlnk is another tool to extend and promote your online fundraising through multiple channels, all of which are empowered by our thoughtful social media integration and campaign tracking features.

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