---
title: Insights
date: 2021-12-19T12:35:00-05:00
author: mod-lab
canonical_url: "https://mod-lab.com/insights"
section: Pages
---
Insights 

Articles on *marketing*, *outreach*, *strategy*, and more to help small and mighty teams in the social sector get mightier.

   [    ![A black headset resting on a closed silver laptop on a wooden desk, with a blurred office background.](https://mod-lab.transforms.svdcdn.com/production/article/pexels-mart-production-7709217.jpg?w=1200&h=1200&q=85&auto=format&fit=crop&dm=1781277033&s=ec813aee9ef7db118757c6b63e643df5)  

- Improve your website
 
##  Nonprofit website maintenance isn’t enough. Here’s what your site really needs. 

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 You invested in a new website to show up as the organization you’ve become. Maintenance alone won’t keep it that way. Here’s what to plan for. 

 

 

 ](https://mod-lab.com/insights/nonprofit-website-maintenance)       ![A phone screen displaying a branded graphic titled What Your Visual Branding Needs to Communicate, with labeled circles highlighting mission and message, values and ethics, your audience and your identity, and the action you want to inspire. The phone rests against notebooks and binder clips on a tan surface.](https://mod-lab.transforms.svdcdn.com/production/article/pexels-leeloothefirst-8970661.jpg?w=1200&h=1200&q=85&auto=format&fit=crop&crop=focalpoint&fp-x=0.4905&fp-y=0.3655&dm=1776902215&s=a7dfeebc4d2abee4b7ccdb17885fa28c) - Build your brand
 
##  [ Why your nonprofit’s branding is important to corporate partners ](https://mod-lab.com/insights/nonprofit-branding-corporate-partners) 

 Strong nonprofit branding builds trust with corporate partners, confidence in your team, and clarity in conversation. From a corporate VP turned nonprofit partnership consultant. 

      ![ER Visual Audit 1080x1350 2x](https://mod-lab.transforms.svdcdn.com/production/visual-brand-audit/ER-Visual-Audit_1080x1350@2x.png?w=1200&h=1200&q=85&auto=format&fit=crop&dm=1775838715&s=11974c151011564bdf2ce2f4d46831a8) - Build your brand
 
##  [ The Visual Brand Audit: Does your look match the quality of your work? ](https://mod-lab.com/insights/visual-brand-audit) 

 You already know it’s time to level up. The Visual Brand Audit helps you pause, see clearly, and figure out where to start. 

      ![A spiral-bound notebook open to a hand-drawn website wireframe sketch, resting on a wooden desk alongside a blue marker, its cap, and a smartphone, with a keyboard visible in the background.](https://mod-lab.transforms.svdcdn.com/production/article/pexels-picjumbo-com-55570-196646.jpg?w=1200&h=1200&q=85&auto=format&fit=crop&dm=1773613228&s=f9562a83e163ecdef40aeca7205e4955) - Improve your website
 
##  [ Are your nonprofit homepage headers saying nothing? ](https://mod-lab.com/insights/nonprofit-website-homepage-headers) 

 Most nonprofit homepage headers label what follows instead of saying something informative. Here’s why that’s a problem with inspiration of how to fix it. 

  

  

  ##  Insights for small teams doing big things in the social sector 

 Subscribe to get ideas that blend design, strategy, and technology to help you build your brand, improve your website, and strengthen your communications and fundraising.

 [Subscribe](https://mod-lab.kit.com/subscribe?utm_source=website&utm_medium=referral&utm_campaign=subscribe) 

##  Brought to you by MOD-Lab 

 At MOD-Lab, we’re the thoughtful design partner for small teams like yours doing big things in the social sector. We create memorable branding, design materials, and websites that showcase the quality of your work and reflect your true impact.