--- title: Build your brand date: 2021-02-19T17:35:56-05:00 author: mod-lab canonical_url: "https://mod-lab.com/services/branding" section: Services --- Services # Build your brand When your brand doesn't match the quality of your work, it's hard to build the trust and recognition you deserve. Maybe your logo feels outdated, or your materials look inconsistent across different platforms. **We create visual foundations that help your community immediately recognize and trust your organization.** Your logo, colors, fonts, and overall look will work together to show the professionalism and care that already exists in your mission work. Whether you need a fresh logo, a complete visual identity, or help rolling out your brand across all your materials, we tailor our approach to meet your organization exactly where you are. ## Capabilities - Brand Activation - Logo Design - Style Guide - Visual Brand Foundation ## Work [ ![2024 WISE Woman of the Year showing a picture of two women with "W"s of the logo treatment to the left.](https://mod-lab.transforms.svdcdn.com/production/portfolio_grid_images/wwoy_card.jpg?w=1600&q=80&auto=format&fit=crop&dm=1713828255&s=e878d3b17970f796e2d694525573d0a7) WISE (Women in Sports & Events) 2024 Woman of the Year Annual Luncheon ](https://mod-lab.com/work/design-2024-wise-awards-luncheon) [ ![Port card cl cha](https://mod-lab.transforms.svdcdn.com/production/portfolio_grid_images/port-card-cl-cha.jpg?w=1600&q=80&auto=format&fit=crop&dm=1697833771&s=dc5c27da34a9f0d9a117ba4638acd883) Callen-Lorde 23rd Annual Community Health Awards ](https://mod-lab.com/work/callen-lordes-23rd-annual-community-health-awards) [ ![Image showing a designed grid with icons of people hugging, arches, and New York Foundling logo mark, along with a picture of a graduate.](https://mod-lab.transforms.svdcdn.com/production/portfolio_grid_images/bf-card@2x.png?w=1600&q=80&auto=format&fit=crop&dm=1688061379&s=d9e0b57f3f14dab31edaaf11577dfabe) New York Foundling Building Futures Campaign and Annual Impact Report ](https://mod-lab.com/work/building-futures-campaign-and-annual-impact-report) ## Resources ![ER Visual Audit 1080x1350 2x](https://mod-lab.transforms.svdcdn.com/production/visual-brand-audit/ER-Visual-Audit_1080x1350@2x.png?w=1200&h=1200&q=85&auto=format&fit=crop&dm=1775838715&s=11974c151011564bdf2ce2f4d46831a8) - Build your brand ## [ The Visual Brand Audit: Does your look match the quality of your work? ](https://mod-lab.com/resources/visual-brand-audit) Your work is excellent. But do your materials show it? The Visual Brand Audit is a free self-assessment to help you see exactly where you stand. ![The New York Foundling’s 2025 Fall Fête printed invitation. The design includes a script event font, dark blue polygon shapes, and gold bars. Text shows event date and honorees information.](https://mod-lab.transforms.svdcdn.com/production/portfolio/new_york_foundling/nyf-fall_fete_25_12x.png?w=1200&h=1200&q=85&auto=format&fit=crop&crop=focalpoint&fp-x=0.4888&fp-y=0.305&dm=1761690121&s=526758f95f20190b8375bbf0c8f0aab2) - Strengthen your communications & fundraising ## [ A thoughtful approach to nonprofit event branding ](https://mod-lab.com/resources/approach-to-nonprofit-event-branding) You're planning your next event and wonder: should it have its own look, or follow your organization's branding? If you go unique, how do you keep it connected to who you are? ![Spark Kindenss spark icon large on a blue background with filled in a lighter blue.](https://mod-lab.transforms.svdcdn.com/production/article/branding/spark_background@2x.png?w=1200&h=1200&q=85&auto=format&fit=crop&dm=1751304459&s=229822a0b2236590a7508fc903f4c651) - Build your brand ## [ Building a visual language from your nonprofit’s logo ](https://mod-lab.com/resources/nonprofit-visual-language) Learn how an effective logo can inspire a visual language across design materials. From spark icons to shield angles, see how nonprofits build brand recognition. ## Your story. Designed to inspire. Everywhere it matters to your community. ## Learn more about us - [ Who we are > ](https://mod-lab.com/about) - [ Resources for you by us > ](https://mod-lab.com/resources) - [ Contact us to have a conversation > ](https://mod-lab.com/contact) ## How we help - [ Build your brand > ](https://mod-lab.com/services/branding) - [ Improve your website > ](https://mod-lab.com/services/websites) - [ Strengthen your communications & fundraising > ](https://mod-lab.com/services/communication-fundraising-design)