---
title: Building Futures Campaign and Annual Impact Report
date: 2023-06-29T17:52:00-04:00
author: mod-lab
canonical_url: "https://mod-lab.com/work/building-futures-campaign-and-annual-impact-report"
section: Work
---
Work 

#  Building Futures Campaign and Annual Impact Report 

 

 

The New York Foundling kicked off their Building Futures campaign in 2022. One of the first applications of the new campaign brand was to this year’s impact report. This was followed by some assets created to showcase the campaign on social and in email outreach efforts.

 

 

## Capabilities

- Annual & Impact Reports
- Campaign Branding & Materials
- Social Media Assets
 
 

    ![Bf theme logos 1x](https://mod-lab.transforms.svdcdn.com/production/work/NYF/bf-theme-logos@1x.jpg?w=2600&q=80&auto=format&fit=crop&dm=1687953037&s=c4d2c9a59be03f265f727ca1e976e0bc)  

    ![BF logo with text](https://mod-lab.transforms.svdcdn.com/production/portfolio/new_york_foundling/BF_logo_with-text.png?w=1400&q=80&auto=format&fit=crop&dm=1688403584&s=772863b5a854c62d7edcb12188269977)  

## Logo and Visual Brand Foundation

We designed the campaign logo and a set of foundational graphics for their team to use to promote the theme.

 

 

 

 

    ![Nyf 22 impact report w text](https://mod-lab.transforms.svdcdn.com/production/portfolio/new_york_foundling/nyf-22-impact-report_w_text.png?w=1400&q=80&auto=format&fit=crop&dm=1688403616&s=e3e5fc277ea5e2290a0c7b553834b775)  

## Impact Report

The 2022 Impact Report highlights how The New York Foundling's many offerings are an important system of support for their neighbors to help them build brighter futures. We used blocks of color and programmatic imagery together to visually represent this theme.

 

 

 

 

    ![Nyf 22 impact report slide 1 1x](https://mod-lab.transforms.svdcdn.com/production/work/NYF/nyf-22-impact-report-slide-1@1x.jpg?w=2600&q=80&auto=format&fit=crop&dm=1687953039&s=91a75b1313e1c03b589da3919de23e0f)  

    ![Nyf 22 impact report slide 2 1x](https://mod-lab.transforms.svdcdn.com/production/work/NYF/nyf-22-impact-report-slide-2@1x.jpg?w=2600&q=80&auto=format&fit=crop&dm=1687953041&s=f2afa7bc4e3524d1e0fe6cfd2fa092cc)  

    ![Nyf 22 impact report slide 3 1x](https://mod-lab.transforms.svdcdn.com/production/work/NYF/nyf-22-impact-report-slide-3@1x.jpg?w=2600&q=80&auto=format&fit=crop&dm=1687953043&s=68be739a14e5e4b724a60c360c29a39d)  

    ![Nyf 22 impact report slide 4 1x](https://mod-lab.transforms.svdcdn.com/production/work/NYF/nyf-22-impact-report-slide-4@1x.jpg?w=2600&q=80&auto=format&fit=crop&dm=1687953045&s=73d8e33e5cdd927bd527d28cd2e902bf)  

 

 

 <a class="flex-1 border-0 cursor-pointer" id="prev-24826">![Arrow pointing left](/img/slider_nav_left.svg)</a> <a class="flex-1 border-0 cursor-pointer" id="next-24826">![Arrow pointing right](/img/slider_nav_right.svg)</a> 

 

 

     ![Bf banner 1x](https://mod-lab.transforms.svdcdn.com/production/work/NYF/bf-banner@1x.jpg?w=1400&q=80&auto=format&fit=crop&dm=1687953035&s=06017ffa9bddc77d518dc1af4ea9d988)  

## Social Media and Email Assets

As part of our campaign work we created assets for social and email. These are used to in their promotional outreach to share their work to their community.

 

 

 

 

 ## Related Work

 [    ![Reel Works 2020 annual report](https://mod-lab.transforms.svdcdn.com/production/portfolio_grid_images/reel_works_annual_report_branding_card-copy.jpg?w=1600&q=80&auto=format&fit=crop&dm=1680999634&s=18f4b29ac41e1e0db1aa8459eabc46be)  Reel Works 

 2020 Annual Report 

 

 ](https://mod-lab.com/work/reel-works-annual-report)

 [    ![EmbraceRace impact report image with four children in a line smiling](https://mod-lab.transforms.svdcdn.com/production/portfolio_grid_images/embracerace_impact_report_card.jpg?w=1600&q=80&auto=format&fit=crop&dm=1680999635&s=38ae525890e198c11806a3cd749814bf)  EmbraceRace 

 2020 Impact Report 

 

 ](https://mod-lab.com/work/embracerace-2020-impact-report)

 [    ![New York Foundling 2019 impact report](https://mod-lab.transforms.svdcdn.com/production/portfolio_grid_images/new_york_foundling_2019_impact_report_grid_2021-04-22-003119.jpg?w=1600&q=80&auto=format&fit=crop&dm=1680999627&s=db0cf70f782833d5b1222a6f5a73b781)  The New York Foundling 

 2019 Impact Report 

 

 ](https://mod-lab.com/work/the-new-york-foundling-2019-impact-report)

 

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