We are excited to be a part of a project with the Center for New York City Neighborhoods to help launch a mortgage assistance program for qualifying New York State homeowners.
Under an aggressive timeline we began our efforts with a focus on creating a logo and basic set of coordinated visual design styles to establish a visual brand for the program.
The microsite (small website) is designed to deliver an interactive questionnaire to help visitors assess initial eligibility. Data is collected through a third-party form service that in turn saves data gathered in Salesforce.com. The site offers a "landing page" solution in that focus is placed on the survey with minimal distractions and opportunity for visitors to navigate elsewhere.